☕️ marketing headlines of the week

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Hey there!

Welcome back to H1 Gallery — a growing collection of the best marketing headlines on the internet as we’re closing in on 100 H1s shared!

Do you have a personal favorite that’s been shared so far? Hit the poll at the bottom and let me know.

Alright… let’s dive in!

— Ryan (@rjgilbert)

Remember everything. Organize nothing.

mymind's marketing headline "Remember everything. Organize nothing." is memorable and works well for these reasons:

• Creates a powerful contrast between "everything" and "nothing" that's immediately… well… memorable

• Challenges conventional productivity wisdom that personally spending hours organizing things automatically equals effectiveness or productivity

• Addresses the common pain point of spending too much time organizing rather than actually doing

• The two-sentence structure creates a clean and balanced rhythm

• "Remember everything" promises comprehensive capture of information

• "Organize nothing" suggests true freedom from manual and tedious categorization tasks

• Appeals to users overwhelmed by complex organizational systems

• Implies that AI handles organization behind the scenes without the use of technical jargon

• Positions mymind as a radical simplification of knowledge management and curation

Visit mymind ↗︎

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A privacy-first, no-nonsense, super-fast blogging platform

Bear's marketing headline of "A privacy-first, no-nonsense, super-fast blogging platform" works well for these countless reasons. Here are a few:

• Leads with "privacy-first," addressing growing concerns about data protection on the internet

• "No-nonsense" promises simplicity and lack of bloat, appealing to frustrated bloggers (their extremely minimalist landing page also confirms this)

• "Super-fast" addresses performance, a key concern for both writers and readers

• The back-to-back-to-back hyphenated compound adjectives creates a rhythmic and punchy headline that is fun to repeat back in your head

• Each adjective targets a specific pain point with existing blogging platforms

• Direct and descriptive approach matches the "no-nonsense" promise

• Clearly identifies what the product is (blogging platform) while differentiating it from the countless alternatives in the space

• Avoids buzzwords while still highlighting key concerns of other platforms

Visit Bear ↗︎

Prompt. Sip. Ship.

Chai's marketing headline "Prompt. Sip. Ship." is a unique headline that stands out when the actual landing page itself might not. Here's why this H1 works:

• Three single-word commands create a punchy, memorable rhythm

• "Sip" cleverly connects to the brand name Chai (tea) while suggesting ease and relaxation

• The progression from "Prompt" to "Ship" outlines a simple workflow that even the newest or casual users can understand

• Implies speed and efficiency with all three steps sounding quick and effortless

• "Ship" speaks directly to developers and their ultimate goal of deploying products

• The periods create authority and end-state of each step

• Maintains simplicity while suggesting a complete development process from ideation to deployment

• Balances light technical terms with a casual middle word that helps humanize what the product does

• Present-tense verbs encouraging action and a sense or urgency

h/t Rob Hope of One Page Love

Visit Chai ↗︎

ICYMI

Here are a handful of other amazing headlines that grabbed my attention in the past.

“Self-driving software is here.” — Solver

“Digital workers, Human results.” — 11x

“Go beyond links. Tell a story.” — the gist of

Thanks for reading H1 Gallery!

If you enjoyed this edition, please consider forwarding it to a friend or teammate.

If there’s a headline that you’d like to see featured — including your own — you can submit it here.

See you back here next week!

— Ryan (@rjgilbert)